Alex Hormozi age is 36 years old as of 2025. Born on August 18, 1988, in Towson, Maryland,
he has grown into one of the most admired and influential entrepreneurs in the online business and fitness industries. With his sharp business mind, bold personality, and gym-built physique, Alex has built a brand that resonates with millions, from gym owners to startup founders.
In this detailed biography, we’ll walk through everything you need to know about Alex Hormozi’s life, from his early upbringing and education to his marriage, business empire, and long-term plans. Whether you’re a fan, a fitness professional, or an aspiring entrepreneur, this guide will give you a clear and complete understanding of how Alex built his $100M empire.
How Old Is Alex Hormozi?
As of July 2025, Alex Hormozi is 36 years old. He was born on August 18, 1988, in Towson, Maryland, USA. His zodiac sign is Leo, known for its strong leadership qualities, confidence, and bold energy, all traits that Alex clearly shows in his business and personal life.

There has been some confusion in the past regarding his birth year. Some earlier articles and lesser-known sources incorrectly stated that Alex was born in 1989 or even 1992, but these dates have been proven inaccurate. Today, credible platforms and biographical sources like Famous Birthdays and official interviews confirm that his correct birth year is 1988.
This makes Alex one of the most accomplished entrepreneurs under 40, with a net worth of over $100 million and a growing media presence. By his mid-30s, he has already built multiple 8-figure businesses, published bestselling books, and created one of the most trusted brands in business education: Acquisition.com.
Quick Profile – Alex Hormozi Bio Summary
Full Name | Alex Hormozi |
Date of Birth | August 18, 1988 |
Age (as of 2025) | 36 years old |
Zodiac Sign | Leo |
Nationality | American |
Ethnicity | Iranian-American |
Religion | Non-religious |
Height | 5 ft 9 in (175 cm) |
Weight | 190 lbs (86 kg) |
Education | Vanderbilt University |
Degree | BSc in Human & Organizational Development |
Occupation | Entrepreneur, Investor, Author |
Known For | Acquisition.com, $100M Offers, Gym Launch |
Spouse | Leila Hormozi |
Residence | Las Vegas, Nevada, USA |
Net Worth | $100 Million (as of 2025) |
Social Platforms | YouTube, TikTok, Instagram, X (Twitter) |
Early Life and Family Background
Childhood and Upbringing in Maryland
Alex Hormozi was born and raised in Towson, Maryland, in a household that valued education, discipline, and self-improvement. From a young age, he showed signs of being intellectually gifted and extremely curious. He enjoyed puzzles, reading books, and understanding how things worked, early traits that later helped him in business strategy and systems thinking.
Unlike many kids his age, Alex often gravitated toward structured environments and was driven by internal motivation rather than external praise. His early discipline was a preview of the hard-working entrepreneur he would become.
Iranian-Jewish Heritage
Alex is a first-generation Iranian-American, born to Iranian-Jewish immigrant parents who moved to the United States seeking a better future. Their cultural values, respect for elders, strong work ethic, and academic excellence, shaped his identity and outlook on life.
He often credits his ability to push through difficulties and stay grounded to the values instilled by his immigrant upbringing. Even as he assimilated into American culture, he retained deep appreciation for his family’s roots, which also helped him relate to diverse communities in business.
Strict Expectations from His Father
Growing up, Alex’s father, who worked as a doctor, had high expectations for his son. He hoped Alex would follow a traditional, secure path, such as medicine or engineering. For a while, Alex felt pressured to meet those expectations, which created a conflict between duty and desire.
Eventually, Alex chose entrepreneurship, a risky but deeply fulfilling path. He has shared in interviews that his father initially disapproved of this decision and even questioned his choice to quit a six-figure job. But over time, his father saw the results of Alex’s hard work and came to respect his journey.
Education Journey
Gilman School (High School Years)
Between 2004 and 2008, Alex attended Gilman School, a prestigious all-boys private school in Baltimore, Maryland. Known for its academic rigor and elite environment, Gilman played a key role in shaping Alex’s discipline and attention to detail.
He was not only a high-achieving student but also began exploring physical development during these years. His early interest in strength training, goal-setting, and performance optimization was nurtured alongside his academic achievements. These dual passions, mind and body, later became cornerstones of his business philosophy.

Vanderbilt University (College Life)
After high school, Alex went on to study at Vanderbilt University, a top-ranked private institution in Nashville, Tennessee. He pursued a Bachelor of Science in Human & Organizational Development, a major that focuses on how organizations grow and how people work effectively in teams.
Alex made the most of his college experience by diving into leadership roles. He served as vice president of the university’s powerlifting club, reflecting his commitment to physical discipline. His time at Vanderbilt allowed him to deepen his understanding of human behavior, management, and systems thinking, all of which became critical in running his future businesses. Alex graduated in 2011, ready to enter the workforce, but still searching for a path that aligned with his passion for freedom, fitness, and financial independence.
Career Timeline: From Consultant to Millionaire Entrepreneur
Corporate Start and Career Shift
After graduating from Vanderbilt University in 2011, Alex Hormozi began his professional journey as a management consultant. In this role, he worked with large corporations to identify inefficiencies, improve operations, and implement strategic systems. While the job offered financial stability and prestige, Alex quickly realized that the corporate world didn’t align with his passion or long-term vision.
He felt boxed in, working long hours for someone else’s dream while sacrificing autonomy and fulfillment. Despite earning a six-figure salary at a young age, Alex made a bold and life-changing decision: he quit his job to pursue entrepreneurship in the fitness industry, where his true interests in discipline, health, and self-improvement lived.
Key Business Milestones
2013 – Launch of United Fitness
Alex opened his first gym, United Fitness, in Huntington Beach, California. What started as a single location quickly turned into a small chain of six successful gyms within just a few years. He took a hands-on role in the business, handling everything from sales and client onboarding to team management and marketing.
While United Fitness was profitable, it also exposed Alex to the hard truths of running a brick-and-mortar business: high overhead, staffing challenges, and slow scalability. But instead of quitting, Alex treated it like a crash course in real-world business, learning the inner workings of fitness operations, customer behavior, and high-pressure sales environments.
These years laid the foundation for his next breakthrough.
2016 – Founding Gym Launch: Turning Gyms into 6-Figure Machines
Frustrated by the limitations of owning multiple gyms, Alex pivoted in 2016 and launched Gym Launch, a high-impact turnaround service for struggling fitness centers. At first, he flew across the country, visiting gyms in person and reviving failing businesses by applying tested marketing and sales techniques.
But this model wasn’t scalable. So in 2017, he shifted Gym Launch into a remote licensing model, where gym owners could learn his exact playbook, without Alex needing to be physically present.
Major Achievements at Gym Launch:
- Transformed 4,500+ gyms into profitable, high-performing businesses
- Developed plug-and-play systems for lead generation, sales scripting, customer retention, and upselling
- Created a proven marketing funnel that generated thousands in new monthly revenue for clients
- Established himself as one of the top business minds in the fitness industry
By delivering real, measurable results, Gym Launch quickly became a multimillion-dollar company and put Alex on the entrepreneurial map.
2018–2019 – Prestige Labs & A.L.A.N.: Diversifying Revenue Streams
Once Gym Launch was running successfully, Alex looked for ways to increase revenue for his gym clients. That’s when he launched Prestige Labs in 2018, a supplement company that allowed gym owners to offer high-quality, white-labeled fitness products directly to their customers. This created a new revenue stream inside gyms without any extra marketing work.
In 2019, he launched A.L.A.N. (Automated Lead Automation Nurture) A software system designed to help gyms track leads, automate follow-ups, and improve retention using artificial intelligence and behavior-based messaging.
Key Innovations:
- Prestige Labs allowed fitness businesses to earn profit margins of 40–60% without holding inventory
- A.L.A.N. helped businesses automate their sales pipeline, saving hours of manual labor
- Showed Alex’s skill in building ecosystems, not just companies, each business supported the others
These ventures proved that Alex wasn’t just a fitness expert, he was becoming a systems-based entrepreneur who could build scalable infrastructure across industries.
2020 – Building Acquisition.com: The 9-Figure Investment Platform
In 2020, Alex and his wife Leila Hormozi launched Acquisition.com, their most ambitious project to date. The idea was simple yet powerful: use their money, experience, and systems to help other entrepreneurs scale their businesses ethically and efficiently.
But Acquisition.com isn’t a typical investment firm. They don’t just provide capital, they offer real hands-on support through hiring systems, marketing strategies, financial frameworks, and leadership training.
As of 2025, Acquisition.com:
- Partners with 16+ active businesses across multiple industries
- Helps its portfolio companies generate $200 million+ in annual revenue
- Employs a lean internal team while maintaining massive influence online
- Focuses on “value-first” investing, offering tons of free educational content to entrepreneurs
Alex and Leila work together as co-CEOs, combining their strengths: Alex focuses on content, branding, and high-level strategy, while Leila runs operations, hiring, and performance systems.
What sets Acquisition.com apart is its mission: to help business owners build companies they never want to sell, companies that last, grow ethically, and create meaningful wealth for everyone involved.
Summary of Alex Hormozi’s Business Evolution:
Year | Milestone | Key Outcome |
2013 | Founded United Fitness | Opened 6 gyms and mastered local business operations |
2016 | Started Gym Launch | Helped 4,500+ gyms scale revenue with sales & marketing systems |
2018 | Launched Prestige Labs | Created profitable supplement systems for gyms |
2019 | Built A.L.A.N. Software | Introduced AI-driven automation for lead management |
2020 | Founded Acquisition.com | Invests in 8-figure businesses generating $200M+ per year |
Books and Online Influence
Bestselling Books
Alex Hormozi is the author of several business books that break down complex ideas into easy-to-follow strategies:

- $100M Offers (2021) – How to make offers people can’t resist
- $100M Leads (2023) – Proven lead-generation systems
- Gym Launch Secrets – A step-by-step guide for gym owners
YouTube, Podcast, and Social Media
- Podcast: “The Game with Alex Hormozi” – Business mindset and growth strategies
- YouTube: 2M+ subscribers
- Instagram: 2M+ followers
- TikTok/X: Strong presence for short-form business content
Alex is known for keeping his advice honest, actionable, and no-fluff.
Alex Hormozi’s Wife – Leila Hormozi
How They Met
Alex met Leila Hormozi through mutual business networks. They shared similar values, work ethic, and goals. After dating for nine months, they married in 2017.
Business Power Couple
Leila played a huge role in growing Gym Launch and now serves as Co-CEO of Acquisition.com. She leads operational systems, talent development, and scaling infrastructure. Together, they’ve built a strong professional and personal partnership that inspires many aspiring entrepreneurs.
Fitness Lifestyle and Appearance
Powerlifting and Discipline
Alex’s fitness journey began in college and continued throughout his career. Powerlifting taught him about consistency, mental grit, and goal-setting, qualities that translate directly into entrepreneurship.
Height and Weight
- Height: 5 ft 9 in (175 cm)
- Weight: 190 lbs (86 kg)
- Style: Simple, functional gym wear, cut-off hoodies and shorts
He still trains regularly and views health as a crucial part of business success.
Future Plans and Vision
Growing Acquisition.com Into a Global Powerhouse
Alex Hormozi’s biggest goal moving forward is to transform Acquisition.com into a billion-dollar brand that partners with world-class entrepreneurs across multiple industries, not just fitness. While the company currently works with businesses generating over $200 million in annual revenue, Alex’s long-term vision is far more ambitious.

He plans to expand the portfolio to include companies in software, education, services, and e-commerce, offering not just funding, but hands-on mentorship, operational systems, and proven business playbooks.
Alex believes that business growth doesn’t have to be complicated or manipulative. Through Acquisition.com, he aims to set a new ethical standard for entrepreneurship, where transparency, execution, and long-term thinking replace hype and shortcuts.
“We want to build businesses that people never want to sell because they love working in them.” – Alex Hormozi
Upcoming Books, Courses, and Educational Tools
After the massive success of his books “$100M Offers” and “$100M Leads”, Alex has hinted at new titles in the pipeline that will dive even deeper into critical areas of business growth. Some topics expected in future books or online courses include:
- Building and leading high-performance teams
- Mastering business psychology and mindset
- Creating operational excellence in scaling companies
- Building wealth vehicles that last decades
In addition to his books, Alex has considered launching free and low-cost online business courses through Acquisition.com. These would be tailored for founders who want tactical advice on systems, hiring, leadership, and client acquisition, without the fluff seen in many online programs.
Legacy Goals: Simplifying Business for the Next Generation
Alex and Leila Hormozi are focused on legacy, not just income. Their long-term mission is to simplify entrepreneurship for millions of future business owners, especially those without access to mentors or formal education.
They plan to:
- Create educational content that’s accessible worldwide
- Mentor rising entrepreneurs through hands-on support
- Invest in philanthropic efforts in education and entrepreneurship
- Fund scholarships or startup grants for underrepresented founders
While Alex made his money in the gym and consulting industries, his legacy will likely be defined by how many people he helped escape financial stress, build real wealth, and take control of their futures.
Interesting Facts About Alex Hormozi
Even with all his business achievements, Alex Hormozi’s lifestyle and personal habits continue to inspire curiosity and respect. Here are some unique and little-known facts about him:
- He wears the same outfit every day: Alex is known for his signature look, cut-off hoodies, and shorts, which he wears daily. He does this intentionally to eliminate “decision fatigue” and keep his focus on what truly matters: business strategy and execution.
- First-generation Iranian-American: His cultural background shaped his work ethic and values. Growing up in an immigrant household, Alex was taught the importance of sacrifice, independence, and long-term thinking.
- Lives a modest lifestyle despite being a multimillionaire: While many wealthy entrepreneurs flaunt their luxury cars or exotic vacations, Alex keeps it simple. He’s said in interviews that he doesn’t care about status symbols and prefers to reinvest profits back into his companies and education.
- An obsessive reader and writer: Alex reads for hours every week and writes almost daily. He believes that clear writing is clear thinking, and his books reflect that simple, practical approach. His love for writing also explains the direct and impactful style seen in his content.
- Open about his failures: Unlike many online entrepreneurs, Alex often talks openly about his early business mistakes, poor decisions, and times he felt like quitting. His honesty has earned him credibility and helped others avoid similar pitfalls.
- Powerlifting background influences his mindset: His years in strength training taught him how to handle pressure, push through discomfort, and develop discipline, traits he now applies to every part of business.
- Strong believer in free value: Alex gives away most of his knowledge for free through YouTube, podcasts, and social media. He believes that generosity builds trust—and trust builds long-term business.
Net Worth and Income Sources
Net Worth in 2025
Estimated Net Worth: $100 Million
He has built his wealth through multiple business ventures, investments, book royalties, and digital monetization.
Revenue Streams
Source | Details |
Gym Launch | High-ticket business coaching and licensing for gyms |
Prestige Labs | Supplement brand for gyms and fitness clients |
A.L.A.N. Software | Lead generation and retention automation tools |
Acquisition.com | Equity and revenue share in growing portfolio companies |
Book Sales | Royalties from bestselling books |
Podcast & YouTube | Monetization and sponsorships |
Net Worth Table (2020–2025)
Year | Estimated Net Worth | Monthly Income | Annual Income |
2020 | $20 Million | $500,000 | $6 Million |
2021 | $40 Million | $1 Million | $12 Million |
2022 | $60 Million | $1.5 Million | $18 Million |
2023 | $80 Million | $2 Million | $24 Million |
2024 | $90 Million | $2.5 Million | $30 Million |
2025 | $100 Million | $3 Million+ | $36 Million+ |
Social Media Platform:
Platform | Link |
Wikipedia | Click Here |
Tiktok | Click Here |
Click Here | |
Click Here |
Final Thoughts
Alex Hormozi is proof that you don’t need fancy degrees or luck to build success—just clear goals, discipline, and hard work. From struggling gym owner to a multimillionaire mentor and investor, his journey is a masterclass in scaling not just businesses, but also personal growth.
As he expands Acquisition.com and shares more wisdom through books, content, and mentorship, Alex continues to shape the future of ethical entrepreneurship—one bold decision at a time.
Frequently Asked Questions (FAQs)
How many hours does Alex Hormozi sleep?
Around 6–7 hours per night. He focuses on sleep quality and routine over long hours.
At what age did Alex Hormozi become a millionaire?
In his late 20s. His major breakthrough came between ages 28–30 with Gym Launch.
Does Alex Hormozi have any children?
No, as of 2025, he and Leila have no children. Their focus has been business and impact.
Where is Alex Hormozi living now?
He lives in Las Vegas, Nevada, where he runs Acquisition.com with his wife.
What are Alex Hormozi’s businesses?
- Gym Launch
- Prestige Labs
- A.L.A.N. Software
- Acquisition.com (main focus)
What books did Alex Hormozi write?
- $100M Offers
- $100M Leads
- Gym Launch Secrets
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